Mission and Vision

Mission and Vision

Mission Statement


To make our vision a reality, we facilitate

  • support for breastfeeding mothers
  • education for pregnant & breastfeeding mothers & families
  • advocacy for public awareness of breastfeeding in the community


BMSG’s vision is a vibrant and inclusive community of breastfeeding mothers who find emotional support, encouragement, companionship and information among like-minded peers in the organisation. BMSG also envisions a Singaporean community where breastfeeding is normalized as an essential part of society’s fabric.

Overview of Charity

Breastfeeding Mothers’ Support Group (Singapore) (“BMSG”) was registered as a society on 19 January 1991, and as a charity under the Charities Act (Chapter 37) on 2 September 1992.

UEN: S91SS0021J

BMSG has a Constitution as its governing instrument.

BMSG was accorded status as an Institute of Public Character (IPC) in December 2022, and this status has been renewed till December 2025.

Annual Reports

Please click on the link below to download our Annual Reports: